Sharla Langston Women Doing Well Impact Investing BV Capital Financial Finish Line Podcast
Finish Line Podcast Episode 182

Sharla Langston, Cofounder of Women Doing Well, on the Intersection of Purpose and Passion

You want your generosity to reflect what God uniquely made you to care about, but opportunities, needs, and advice can pull you in many different directions.

How do you discern a clearer purpose that brings your time, talent, giving, and investing into alignment without needing every next step mapped out first?


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Meet your guide

Sharla Langston is cofounder of Women Doing Well, a giving coach, and a longtime leader in Christian stewardship and generosity. Her path has taken her from petroleum engineering and Capitol Hill to stewardship ministry at Highland Park Presbyterian Church, the National Christian Foundation, and eventually Women Doing Well, where she has helped women connect their God-given purpose with their passions and resources.

Sharla explains why generosity often becomes clearer when you begin with purpose rather than opportunities. She explores Women Doing Well’s purpose, passion, and plan framework, the role community plays in building confidence, and how fear or scarcity can quietly shape financial decisions. She also reflects on helping couples honor different giving passions, serving women more thoughtfully in financial planning, and viewing charitable giving and faith-driven investing as complementary expressions of stewardship.

By the end, you may feel better equipped to recognize your own patterns, find people who can walk alongside you, and make giving and investing decisions with greater clarity, freedom, and confidence.

What you’ll gain

  • How purpose can bring greater clarity to generosity decisions
  • Why community builds confidence to act on your convictions
  • How to recognize fear beneath financial and giving decisions
  • Why different giving passions can strengthen a marriage
  • How financial advisors can better understand and serve women
  • Why giving and impact investing can work together

Inspired? Take your next step

Try the Game of Life Simulator

Step into a four-minute interactive experience and see what unfolds as you decide how to manage your resources.

Start the Game
Game of Life Simulator Mobile Screenshot
Game of Life Simulator Mobile Screenshot

Quotes to Remember

  • “Discover your purpose, ignite your passion, and then make a plan for giving and living in God’s image.”
  • “The purpose sector of getting a two-word purpose statement so brilliantly covers your whole life. You can look back on it and you can look forward with it.”
  • “When purpose and passion align, the confidence to step into generosity grows tremendously.”
  • “When God personally acts so strongly, the faith builds.”
  • “Find your people. They’re out there. They need you and you need them.”
  • “Community is what women wanted and needed but often couldn’t identify.”
  • “If there’s fear present, you have to ask what’s really behind that.”
  • “God gives us so much more than financial resources that we can actually be generous with.”
  • “When believers are putting their investments to work for the Kingdom, from mutual funds to core capital, that’s something everybody can do.”
  • “The prayerful approach to giving or investing strengthens what God can do in and through us.”

Links from the Show

Use Our
Free Guide

Have you considered the ways you are uniquely called into generosity? We’re not all called into the same adventure.

Enter your information below and we’ll send you our free PDF guide to explore the specific adventure you were called into.

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Use Our
Free Guide

Have you considered the ways you are uniquely called into generosity? We’re not all called into the same adventure.
Generosity Profile Image
Enter your information below and we’ll send you our free PDF guide to explore the specific adventure you were called into.
Generosity Profile Image

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